Our Privacy Policy

This Policy was last modified on October 5, 2014.

This website was developed and is maintained by the University of Cambridge Psychometrics Centre, Downing Street, Cambridge, United Kingdom CB2 3EB in collaboration with Sex Science Labs, Inc., San Francisco, California, USA. Both parties agree to abide by the terms of this Privacy Policy document. This document explains what happens to any personal data that you provide to us, or that we collect from you whilst you visit our site and how we use cookies on this website.

We may update this Policy from time to time. Please review its terms regularly.


All answers and information provided to us are anonymous and confidential.

Information That We Collect

In running and maintaining our website we may collect and process the following data about you:

Use of Cookies

Cookies provide information regarding the computer used by a visitor. We may use cookies where appropriate to gather information about your computer in order to assist us in improving our website.

We use self-expiring session cookies for the purpose of maintaining the test session for a given user. We may also use Google Analytics cookies, about which further information can be found here - http://www.google.com/policies/privacy/partners/

You can adjust the settings on your computer to decline any cookies if you wish. For more information please read the advice at AboutCookies.org.

Use of Your Information

The information you submit to the website, in particular your responses to our Sexuality Questionnaire and other tests, may be stored and used for academic and business purposes, and also disclosed to third parties, for example (but not limited to) research institutions. Any disclosure will be strictly in an anonymous format, such that the information can never be used to identify you or any other individual user.

We use the information that we collect from you to provide you with feedback on your responses. In addition to this we may use the information for one or more of the following purposes:

If you have previously completed a test developed by Sex Science Labs, we may match your responses across tests for the purposes of research and in providing you with more informative feedback.

This website was developed and is maintained by us and UK laws apply to this website. Please direct any formal enquiries or notices regarding this privacy policy to University of Cambridge Psychometrics Centre, Department of Psychology, 17 Mill Lane, Cambridge CB2 1RX.

Storing Your Personal Data

In operating our website it may become necessary to transfer data that we collect from you to locations outside of the European Union for processing and storing. By providing your personal data to us, you agree to this transfer, storing and processing. We do our utmost to ensure that all reasonable steps are taken to make sure that your data is stored securely.

The sending of information via the internet is not totally secure and on occasion such information can be intercepted. We cannot guarantee the security of data that you choose to send us electronically, therefore sending such information is entirely at your own risk.

Disclosing Your Information

We will not disclose your personal information to any third party other than in accordance with this Privacy Policy and in the circumstances detailed below:

Third Party Links

On occasion we may include links to third parties on this website. Where we provide a link it does not mean that we endorse or approve that site’s policy towards privacy. You should review the third party’s privacy policy before sending them any personal data.

Access to Information

You have the right to access any information that we hold relating to you.

Contacting Us

Please do not hesitate to contact us regarding any matter relating to this Policy via email at contact@psychometrics.cam.ac.uk.